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With a cool summer breeze and laughter filling the air, the 3rd “Green Energy, Shared Spirit” Beer & Music Festival of YADA System was held as scheduled on June 27 at the North Area Plaza.
YADA employees and their families gathered together for a summer evening of music, food, games, and laughter. Through music and shared experiences, the event brought people closer together. It also reflected YADA’s core value of “Sincere YADA” and created a warm atmosphere of employees and the company moving forward together.
As night fell and the lights came on, the North Area Plaza was filled with a lively atmosphere.
At the beginning of the event, the host introduced the principles of a “green, civilized, and orderly” festival. Everyone was encouraged to take only what they needed, finish their food, and keep the venue clean. These simple actions brought the spirit of green living into every part of the event.
Mr. Xiang Guangqing, Chairman of YADA System, attended the event and delivered the opening speech. He extended his sincere greetings to all employees and their families.
He noted that since YADA was founded in 1993, the company’s growth over more than 30 years has been made possible by the hard work of its employees and the quiet support of their families. They are among the company’s most valuable strengths.
In his speech, Chairman Xiang reaffirmed the core spirit of “Sincerity” at YADA. He explained that this means the company sincerely cares for its employees, employees sincerely contribute to the company, the company sincerely serves its customers, and everyone is committed to providing customers with wholehearted service.
This sincerity is not just a slogan. It is reflected in YADA’s regular employee care programs, including monthly birthday celebrations, quarterly team-building activities, annual sports events, summer heat-relief programs, and special health checkups. These initiatives are an important part of the “Sincere YADA” culture.
He also highlighted that opening this year’s festival to employees’ families reflects YADA’s belief that “the company family and each employee’s family grow and prosper together.” He encouraged everyone to put work aside for the evening, enjoy the event, and experience the sense of belonging and happiness of the YADA family.
At the same time, he encouraged all employees to stay customer-focused and value-driven, and to earn market trust through high-quality products and excellent services.
At the end of his speech, he invited everyone to raise their glasses to their colleagues and families and to celebrate a bright future for YADA.
After the speech, Chairman Xiang visited tables throughout the venue to greet employees. He asked about their work and daily lives and, in particular, shared his expectations with new employees, encouraging them to keep learning, build a solid foundation, and quickly become part of the YADA family.
Following the opening ceremony, a 19-member choir formed by employees from different centers and departments took the stage first. Their powerful performance of the YADA Song filled the venue with energy.
The strong melody expressed a shared sense of purpose and the spirit of YADA employees working together toward the same goals. It also earned a warm response from the audience.
The interactive competitions then began one after another, bringing the atmosphere to a new level.
The Beer Speed-Drinking Challenge was the first to heat up the competition. Participants competed for speed and accuracy. From raising their glasses to finishing their drinks and hitting the bell, every movement was fast and decisive. Cheers and applause came from the audience throughout the competition.
The participants showed the bold and energetic spirit of YADA employees and pushed the atmosphere to another high point.
One of the main highlights of the festival was the “Beer Challenge.” Instead of using a simple competition format, the game was designed around YADA’s full business process.
The overall task was divided among four major centers: Marketing, Technology, Supply Chain, and Manufacturing. Three rounds of competition represented the beginning, middle, and end of a typical business cycle.
Participants also completed randomly assigned time-sensitive work orders. The competition included quality inspection, warehouse packing, transportation and operations statistics, and other process controls.
From drinking time and remaining liquid standards to empty-bottle collection and data calculation, every step was designed to reflect real business processes.
Through this fun and engaging competition, employees strengthened their understanding of teamwork and business operations. The event also highlighted YADA’s ability to work efficiently across the entire business chain.
The excitement continued with live performances by rock singers and a DJ.
Powerful vocals and energetic beats quickly filled the venue with excitement. Employees got up from their seats, moved closer to the stage, waved their hands, sang along, and danced to the music.
Regardless of position or department, everyone put aside the fatigue of work and the pressures of daily life and enjoyed a relaxed summer night together.
As the atmosphere grew even more lively, the open stage was also launched. It gave every employee the chance to show their talents.
Anyone who wanted to sing or perform could sign up on the spot. There was no professional judgment and no competition—only applause and encouragement.
Employees took turns stepping onto the stage and sharing their talents. Every employee who had the courage to step into the spotlight became one of the stars of the night. The interaction between the stage and the audience kept the laughter and excitement going.
While the stage remained lively, the market-style game area on the other side of the venue was also packed with employees and families, becoming another popular spot for everyone to enjoy.
The happy evening passed quickly, but the laughter and memories will remain.
In the closing remarks, the host expressed sincere thanks to everyone who took part in the event, as well as to all the staff who worked behind the scenes. Everyone was also reminded to continue following green and environmentally friendly practices when leaving and to stay safe on the way home.
The 3rd Beer & Music Festival was more than a summer celebration. It was a vivid expression of YADA System’s “Sincerity” culture. It gave employees and their families a chance to relax and enjoy time together, while also strengthening teamwork and shared purpose.
Looking ahead, YADA employees will carry the energy, enthusiasm, and teamwork shown at the festival into their daily work. With sincerity at heart, YADA will continue to develop in the green energy sector, work hand in hand, and move together toward a new chapter of growth.